Wal-Mart Supply Chain Management Essay -- Wal-Mart Logistics

Retail super-giant Wal-Mart has fought its way to becoming the worlds monstrousst company. a good deal of their success can be attributed to providinga vast assortment of products at exceptional prices whole under oneroof. Wal-Mart began operations in 1964 and has since grow theworld leader in retail. Today, Wal-Mart is visited by 138 millioncustomers per week at their 4,750 stores. Wal-Mart operates underfour basic rules in order to satisfy much(prenominal) a large number of customersRespect the individual, provide the best value to their customers,strive for excellence, and exceed customer expectations. Their corporate mission focuses on a global growth strategy throughconcentrated integration. The company continues to flip ones lid itsexisting discount stores, warehouses, and super-centers. The companymaintains two goals First, Provide the customer with what they trust,when they want it, all at value and secondly, team spirit through tally dependency on associates to treat customers as they would wantto be treated. Their business line strategy is to provide well-known namebrands at an everyday down(p) price. Wal-Mart has a wide range of productsoffered. They offer everything from electronics, movies, books, toys,games, gardening supplies, home supplies, delineation development, gifts,jewelry, and at some locations even automobile, optometry, and groceryshopping centers.In run its network of retail stores Wal-Mart pushes their outputto the general public. Wal-Mart focuses their competitive prioritieson rescue the customer the lowest prices by selling in volume. Thevast sizing and selection essentially guarantees that the store willhave what the customer wants in stock and at a cheaper price thancompetitors. This strategy allows them to outsell their competition. In order to facilitate the achievement of their goals Wal-Mart hasdesigned their layout to accommodate a large number of shoppers at thesame time. They build expansive stores with wide aisl es so that manypeople can feel comfortable shopping at the same time. Wal-Mart hastaken the initiative to build stores in countless rude towns andsmaller cities. They have increased their market share and havegained a reputable name by doing so. At the same time, this benefithas created an massive supply chain management problem. How canWal-Mart effectively keep all of its... ...y at creating an efficient supply chain in orderto ram the competition on price and selection has certainly paidoff. workings CitedBacheldor, Beth. Information Week. ?Sen. Leahy Calls On Congress toStudy RFID.? Accessed 4/30/04. http//www.informationweek.com/ business relationship/showArticle.jhtml?ArticleID=18402616Beatty, Vernon L., Jr. ?You Gonna Be a Greeter?? Accessed 4/30/04. http//www.almc.army.mil/alog/issues/janfeb97/ms046.htm.Bianco, Anthony and Zellner, Wendy. rail line Week. ?Is Wal-Mart TooPowerful?? Accesed 5/3/04. http//www.businessweek.com/maganize/content/03_04/b3852001_mz001.htm ?C arrers.? Wal-Mart. Accessed 4/30/04. http//www.walmartstores.com/wmstores/wmstores.Fishman, Charles. Fast Company. ?The Wal-Mart You Don?t Know.? Accessed 5/2/04.http//www.fastcompany.com/magazine/77/walmart.htmlHeizer, Jay and Render, Barry. Operations Management. SeventhEdition. Pearson Prentice Hall. New Jersey, 2004. ?Stauffer v. Wal-Mart Stores, Inc.? US Department of Labor. Accessed4/30/04. http//www.oalj.dol.gov/public/wblower/decsn/99sta21c.htm?Wal-Mart Effect? Accessed 5/3/04. http//www.wordspy.com/words/Wal-Marteffect.asp.